Clinsin: Sinus Medication Commercial
Client
Natur Product Zdrovit is a pharmaceutical company that has been present on the Polish market for over twenty‑five years. Their success comes from determination and a strong commitment to developing innovative, proven formulations that meet the highest standards of quality and safety. Many leading global pharmaceutical brands have trusted Zdrovit to introduce their products to the Polish market. The company has also been exporting its own products to numerous countries for many years and continues to expand its international reach.
Main Goal
The main goal of the campaign was to promote ClinSin - a nasal and sinus rinsing kit designed to support recovery in cases of sinusitis, rhinitis, and post‑surgical care - by clearly presenting its purpose, benefits, and everyday usefulness (in Romanian market).
Behind the Process
• The dolly zoom effect is always a challenge - we used about eight meters of camera track to amplify the surreal feeling of headache and vertigo. At the same time, we dimmed and cooled the light behind the actress to strengthen the visual impact.
• Once again, we worked with a small child on set - and everything went smoothly.
• Our goal was to create as many effects as possible directly on set, minimizing reliance on post‑production and keeping the visuals authentic.