Tutlo for Business: Brand Video
Client
Tutlo for business offers companies a straightforward way to give employees a valuable benefit: flexible, individual English lessons tailored to their needs. It’s an easy, effective program that helps teams grow their language skills and feel more confident at work.
Main Goal
was to show Tutlo for Business as a meaningful employee benefit - one that directly supports company performance by developing real language skills. Instead of offering “nice‑to‑have” perks, the campaign highlights English lessons with native speakers as a practical investment in confidence, loyalty, and the ability to build international relationships.
Behind the Process
• We created multiple versions of the spot tailored to different platforms - YouTube, Meta, - adapting lengths and aspect ratios to each channel’s requirements.
• The visual concept focused on a clean, minimalist frame with a character inspired by a typical HR brand ambassador, while the entire cyclorama was specially painted blue and the props were carefully selected to create a strong visual image - something not usually seen in a regular office, yet capturing the essence of an office in a minimalist form.
• The set design subtly incorporated “alternative benefits,” supporting the narrative without overcrowding the scene or distracting from the core message.